LCCs are able to order a number of branded items from Marketing. They can find information on all of the items listed below in the Networking and Events support article.
LCC Sales Materials
Marketing Materials
Each year, Cultural Care designs promotional materials for our program on a national level and for LCCs to use in their local sales efforts. Each piece promotes a greater understanding and awareness of the program.
LCCs are able to order materials as needed by submitting a materials request form.
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Customizable Marketing Materials
Incorporating personal information on marketing materials helps reinforce the local presence and support that Cultural Care provides. Families appreciate knowing there is a nearby contact who can answer questions, guide them through the application process, and assist throughout the exchange year. To help our LCCs effectively connect with families, we offer a variety of customizable marketing materials available for purchase through the Cultural Care Vistaprint store. Items such as business cards, banners, t-shirts and more are available.
Print at home:
Encourage LCCs to use the new and updated 8.5" x 11" customizable flyers to promote our program locally. These templates can be downloaded and customized by entering in their contact information directly into the blue editable boxes, which will disappear when printed.
We offer the following flyer options:
Adding a QR code to marketing materials can help potential customers easily access a landing page. LCCs can create a free QR code by using tools such as QR Code Monkey. To add a QR code to the flyer, LCCs must open the PDF in Adobe Acrobat. If they do not have Adobe Acrobat, they can download it for free.
Encourage LCCs to distribute these flyers in local areas frequented by families or display them at events to drive traffic to their landing pages.
Custom Requests:
LCCs also have the option to submit a request for custom advertisements, and other designs from our marketing team through submitting the LCC ad request form.
Free Promotional Items
Promotional items are valuable tools for increasing brand awareness and driving sales during events. These items reflect our identity and highlight the benefits of our program. We select products with staying power to ensure that parents hold onto them long after the event, which is why most items feature our toll-free number and website.
To help LCCs make the most of these resources, we encourage strategic use of promotional giveaways. Promotional items should be requested only for events that target high-quality leads and opportunities. Below is a list of our current free promotional offerings.
Promotional Items
Balloons
Temporary Heart Tattoos
Pens
Reusable Tote Bag
Cultural Care Sticker Sheets
Kids First Foundation Stickers
Printed Items
Children's Book - Ana the Au Pair
Host Family Recipe Book
Host Family Tri-fold
Kids First Foundation Brochure
Stationary
Cultural Care Business Letterhead
Cultural Care Business Envelopes
Cultural Care Folders
Additional Branded Items for Purchase
LCCs and staff can also purchase one-off or small quantities of branded swag or wearables through our Shop.